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Understand human movement and behaviours with the most in depth geo-location data in the UK
Is Tuesday to Thursday the new working week?
VI delivers for
With metrics providing detailed analysis to each phase of a transaction, industry professionals within in every sector and service line count on our data to drive decision making. Learn More
Local and regional councils throughout the UK benefit from informed decision making for long-term planning with location and demographic data of residents and visitors. Learn More
Local, regional, and national brands rely on our data to monitor location performance and competition and forecast the trends of their entire customer base. Learn More
Marketing & Advertising
National marketing and advertising firms utilize our accurate mobility data for customer targeting, detailed reporting on OOH portfolios, and analyze location makeup with visitor preferences and demographic data for customized ad sales and marketing campaigns. Learn More
ESG Learn More
Consultants and financial firms utilize our historic and current aggregated data to identify changes in behaviours, visit patterns, pedestrian journeys, consumer trends and dwell time as non-traditional near-real time measures of economic activity. Learn More
Transportation & Infrastructure
With mobility data and demographic profiling, Urban and rural planners can solve the complex problems surrounding private and public needs of areas throughout the UK. Learn More
How does VI work?
Mobile location data, geo-data or geo-location data is positioning data sourced from a mobile device. Geolocation data is taken from a user’s device and indicates the geographical location of that device. With a total focus on the UK market, VI has dedicated itself to sourcing and analyzing the UK’s most reliable and in-depth geo-location data available in the market.